Kapsa Brand Identity 2025

Description

This graphic design piece for the Kapsa brand identity project features bold, expressive black handwritten typography set against a vibrant solid yellow background. The lettering displays dynamic, rough charcoal-like textures with prominent Greek text reading NTOMATA TZATZIKI KREMMYDI. The composition uses high contrast between the saturated yellow backdrop and the dark, textured script. Douglas Martin Eveleigh captured the project with creative direction by Ifigenia Vasileiou and Stavros Bilionis, and art direction by Aphroditi Spyropoulou.

Style

Artistic, Vertical, Neon, Graphic

Techniques

Typography, Charcoal

Color

Background

Solid Colour

Context

Advertising Campaign