BrandJohnson&Laird
ProjectBrand Identity

Johnson&Laird Brand Identity 2023
Associated creatives
Tags
Description
This graphic design project for Johnson and Laird showcases a cohesive brand identity featuring bold red and black layouts across digital and mobile platforms. The composition incorporates a smartphone interface mockup alongside square social media tiles displaying black and white portraits, food styling, and lifestyle photography. Designed by Yuki Sato and Seven, the visual system relies on high-contrast color blocking and typography. The overall aesthetic is clean, modern, and commercially oriented for digital application.
Style
Horizontal, Commercial, Clean, Graphic
Techniques
Typography, Vector
Industries
Apps & Digital Platforms
Color
Jet Black (50%)
Hot Pink (50%)
Background
Solid Colour
Context
Advertising Campaign, Website / Web
