Johnson&Laird Brand Identity 2023

Description

This brand identity portfolio spread for Johnson and Laird features clean graphic design and typography printed on white paper with a blue spiral binding, presented against a solid royal blue surface. The left page displays bold blue headings, descriptive text, and a monochrome portrait photograph of comedian Raybon Kan wearing glasses. The right page includes comprehensive biographical text detailing his career and performances, alongside footer details from Johnson and Laird. The composition showcases precise grid alignment and a striking blue-and-white color scheme.

Style

Horizontal, Commercial, Clean, Graphic

Techniques

Typography, Screen print / silkscreen

Color

Background

Solid Colour

Context

Catalogue