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Brand
H&M
ProjectTAILORING HOLIDAY
Model in dark satin shirt and sequined trousers posing against a grey studio backdrop for H&M TAILORING HOLIDAY.

H&M TAILORING HOLIDAY 2024

Associated creatives

Alberto Polo Iañez
Alberto Polo IañezPhotographer
Dorin Azougy
Dorin AzougyArt Director
Joe Yves
Joe YvesHair Stylist
Anya de Tobon
Anya de TobonMakeup Artist
Jessica Martinelli
Jessica MartinelliCasting Director
Lilli Cummings
Lilli CummingsModel
Maryna Polkanova
Maryna PolkanovaModel

Tags

woman in satin shirt and sequined trouserswoman in satin shirtwoman in sequined trouserssatin shirtsequined trousersdark satin shirtblack sequined trousers

Description

This fashion campaign portrait for H&M's TAILORING HOLIDAY project features a model captured against a seamless grey backdrop. The subject wears a dark satin long-sleeve shirt paired with wide-leg sequined trousers and heels, striking a dynamic sideways pose. Shot by photographer Alberto Polo Iañez with art direction by Dorin Azougy, the image utilizes clean studio lighting that highlights the contrasting textures of smooth satin and glittering sequins. Hair styling by Joe Yves and makeup by Anya de Tobon complete the look, styled by casting director Jessica Martinelli.

Style

Editorial, Vertical, Monochrome, Clean

Industries

High Street Fashion

Color

Jet Black (100%)

Background

Grey Seamless

Context

Advertising Campaign