Brand
H&M H&M Lookbook by Carlos Garcia 2024
Associated creatives
Tags
Description
This lookbook image for H&M, photographed by Carlos Garcia, features a female model posing against a neutral studio backdrop. She wears a lightweight midi shirt dress patterned with a vibrant blue and white floral print, featuring short sleeves and a matching fabric belt at the waist with a high leg slit. The lighting creates soft shadows against the plain wall, highlighting the texture and pattern of the fabric. Hair styling by Andrea Martinelli and makeup by Regina Törnwall complete the clean, professional studio aesthetic.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
High Street Fashion
Color
Pure White (50%)
Royal Blue (50%)
Background
White Seamless
Context
Lookbook