Brand
ProjectBrand Identity

Heyday Brand Identity 2021
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Description
An outdoor advertising billboard for Heyday is mounted on a transit platform, showcasing a yellow poster with black typography reading 'All thoughts in their place'. Smaller descriptive text and the Heyday green hand logo appear in the corner alongside playful hand graphics. The surrounding environment features a covered railway platform with urban buildings and light structures visible across the tracks in the background. Natural daylight illuminates the scene with clear sky overhead. The graphic design project establishes a distinct brand identity for the platform.