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BrandHeyday
ProjectBrand Identity
Heyday brand identity poster displayed on an advertising billboard at a train station platform with urban buildings visible in the background.

Heyday Brand Identity 2021

Associated creatives

Order
OrderGraphic Design

Tags

heyday brand identitybrand identity billboardheyday posteradvertising billboardbillboard designtransit advertising

Description

An outdoor advertising billboard for Heyday is mounted on a transit platform, showcasing a yellow poster with black typography reading 'All thoughts in their place'. Smaller descriptive text and the Heyday green hand logo appear in the corner alongside playful hand graphics. The surrounding environment features a covered railway platform with urban buildings and light structures visible across the tracks in the background. Natural daylight illuminates the scene with clear sky overhead. The graphic design project establishes a distinct brand identity for the platform.

Style

Horizontal, Commercial, Graphic

Techniques

Typography, Natural light

Industries

Apps & Digital Platforms

Color

Amber (60%)
Jet Black (40%)

Background

Bridge

Context

Out of Home (OOH)