Hermes HERMES SUMMER CAMPAIGN 2025

Description

This commercial image for the Hermes Summer Campaign features a structured leather handbag resting directly on natural sand dunes under bright, warm sunlight. A distinctive miniature horse charm hangs from the handles, adding a playful detail to the minimalist composition. The scene was photographed by David Luraschi with set design by Camille Lichtenstern, creating an organic and tactile atmosphere. Soft shadows stretch across the granular sand surface, emphasizing the natural textures of the desert-like environment.