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Brand
Hermes
ProjectHERMES SUMMER CAMPAIGN
Model lying on sandy beach with cosmetic products arranged nearby under bright natural daylight

Hermes HERMES SUMMER CAMPAIGN 2025

Associated creatives

David Luraschi
David LuraschiPhotographer
Celia Moutawahid
Celia MoutawahidFashion Editor/Stylist
Laurent Philippon
Laurent PhilipponHair Stylist
Aurore Gibrien
Aurore GibrienMakeup Artist
Camille Lichtenstern
Camille LichtensternSet Designer
Hidetatsu Takeuchi
Hidetatsu TakeuchiModel
Sasha Konograeva
Sasha KonograevaModel
Shushu Cyer
Shushu CyerModel

Tags

model on beachmodelwoman on beachcosmetic productslipstick tubesbeauty products

Description

This image from the Hermes Summer Campaign features a model reclining on a sandy beach under bright natural daylight. Several cylindrical cosmetic tubes are arranged on the sand near the subject, creating a warm, sun-drenched aesthetic. The composition utilizes a horizontal frame with soft lighting that accentuates natural textures and tones. David Luraschi directed the photography, with styling by Celia Moutawahid and set design by Camille Lichtenstern.