Hermes Spring 2025 Ad Campaign 2025

Description

This conceptual fashion image for the Hermes Spring 2025 ad campaign was photographed by Nathaniel Goldberg with creative direction by Fabien Mouillard and Klervia Gabaud. The surreal outdoor scene features playful proportions, with a person lying in the foreground wearing a textured knit sweater while a smaller figure leaps through a red hoop nearby. A large wooden rocking horse sits on a horizontal beam against a backdrop of distant hills and a pale, cloud-strewn sky. The meticulous art direction and staging evoke a dreamlike narrative atmosphere, blending whimsical elements with high-end luxury presentation.

Style

Horizontal, Cinematic, Surreal, Warm

Techniques

VFX / visual effects

Industries

Luxury Fashion Houses

Color

Background

Clear Sky

Context

Advertising Campaign