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BrandHerman Miller
ProjectBrand Identity
Herman Miller brand campaign showing a man leaning back in an ergonomic desk chair beside bold pink graphic typography.

Herman Miller Brand Identity 2026

Associated creatives

Look
LookDesign
Max Siedentopf
Max SiedentopfPhotography

Tags

man reclining in office chairman in office chairoffice chairherman miller chairergonomic desk chairergonomic chairdesk chairgrey suitsuit

Description

A commercial graphic campaign for Herman Miller photographed by Max Siedentopf and designed by Look. The split composition pairs bold pink and white color blocking with typography on the left. On the right, a man in a grey suit leans back comfortably in a white ergonomic office chair against a plain white background.

Style

Horizontal, Commercial, playful, Clean, Graphic

Techniques

Typography

Industries

Specialty Retailers

Color

Medium Grey (50%)
Light Grey (30%)
Jet Black (20%)

Background

Solid Colour

Context

Advertising Campaign