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BrandHeights
ProjectBrand Identity
Heights brand billboard featuring large bold blue typography, a hand holding a capsule, and pale green background on a concrete wall.

Heights Brand Identity 2020

Associated creatives

Ragged Edge
Ragged EdgeGraphic Design

Tags

Heights billboardHeights brand identitybillboard advertisementblue typographyhand holding capsulecapsulehand

Description

This outdoor billboard advertisement for Heights displays a brand identity project designed by Ragged Edge. The poster features a pale green backdrop with large, bold blue typography spelling out the brand name. A smaller rectangular inset image on the left shows a hand holding a small capsule against a light blue sky. Clean minimal text provides brand information and taglines across the composition. The billboard is mounted on a textured concrete wall above a paved sidewalk.

Style

Horizontal, Commercial, Minimalist

Techniques

Typography

Industries

Apps & Digital Platforms

Color

Royal Blue (30%)
Sage (50%)
Pure White (20%)

Background

Street

Context

Out of Home (OOH)