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ProjectFall 2025 Ad Campaign
Model wearing oversized sunglasses and a brown button-up shirt against a deep red studio backdrop

Fall 2025 Ad Campaign 2025

Associated creatives

Catherine Opie
Catherine OpiePhotographer
Akito Mizutani
Akito MizutaniModels
Alfredo Ramirez
Alfredo RamirezModels
Alix Bouthors
Alix BouthorsModels
Badhiel Lony Nyang
Badhiel Lony NyangModels
Bukwop Kir
Bukwop KirModels
Caitlin Soetendal
Caitlin SoetendalModels
Chen Xue
Chen XueModels
Cole Mohr
Cole MohrModels
Coumba Mballo
Coumba MballoModels
Dobi Mazurek
Dobi MazurekModels
Gendai Funato
Gendai FunatoModels
Justine Bakker
Justine BakkerModels
Kadiata Ba
Kadiata BaModels
Karina Zharmu
Karina ZharmuModels
Kyosuke Akiyoshi
Kyosuke AkiyoshiModels
Laura Rudd
Laura RuddModels
Mack Karpes
Mack KarpesModels
Nanne Groenewegen
Nanne GroenewegenModels
Qin Lei
Qin LeiModels
Yura Romaniuk
Yura RomaniukModels
Suzanne Koller
Suzanne KollerStylist
Riccardo Zanola
Riccardo ZanolaArt Director

Tags

model in sunglassesmodel in brown shirtmodeloversized sunglassesbrown shirtsunglasses

Description

This portrait from the Gucci Fall 2025 ad campaign was photographed by Catherine Opie with art direction by Riccardo Zanola and styling by Suzanne Koller. A model stands centered against a solid dark burgundy studio backdrop, wearing dark tinted oversized sunglasses and a structured brown button-down shirt featuring a prominent gold-tone bit necklace closure. The composition is a vertical, close-up studio shot emphasizing sharp textures, clean lines, and a warm, sophisticated color palette.

Style

Editorial, Vertical, Warm, Clean

Industries

Luxury Fashion Houses

Color

Espresso (80%)
Gold (20%)

Background

Coloured Seamless

Context

Advertising Campaign