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  • ·Gucci Fall 2023 Campaign Monogram Shoulder Bag
BrandGucci
ProjectFall 2023 Ad Campaign
Close-up of model in blue denim jeans, black leather loafers, and a monogram GG canvas shoulder bag against an olive green backdrop.

Gucci Fall 2023 Ad Campaign 2023

Associated creatives

Sabato De Sarno
Sabato De SarnoGucci Creative Director
David Sims
David SimsPhotographer & Director
Vittoria Ceretti
Vittoria CerettiModels
Aboubakar Konte
Aboubakar KonteModels
and Brando Erba
and Brando ErbaModels
Alastair Mckimm
Alastair MckimmStylist
Paul Hanlon
Paul HanlonHair
Thomas de Kluyver
Thomas de KluyverMakeup
“Brakhage” by Stereolab
“Brakhage” by Stereolab

Tags

gucci shoulder bagmonogram shoulder baggg canvas baghobo bagblue denim jeansblue jeansdenim jeansblack horsebit loafersblack leather loafershorsebit loafers

Description

Shot by photographer David Sims for the Gucci Fall 2023 ad campaign under creative direction by Sabato De Sarno, this composition highlights signature accessories and denim. The frame focuses on the lower body of a model wearing straight-leg blue denim jeans with raw-edge hems paired with black leather horsebit loafers. Draped over the shoulder is an oversized GG Supreme monogram canvas hobo bag featuring brown leather trim, a central green and red web stripe, and a metallic piston clasp. The scene is evenly lit against a solid olive-green studio seamless background.

Style

Vertical, Commercial, Clean

Techniques

Soft Light

Industries

Luxury Fashion Houses

Color

Denim (50%)
Beige (30%)

Background

Coloured Seamless, Bar

Context

Advertising Campaign