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BrandGucci
ProjectFall 2023 Ad Campaign
Close-up of a person in a black leather trench coat holding a metallic silver quilted Gucci Horsebit clutch bag.

Gucci Fall 2023 Ad Campaign 2023

Associated creatives

Sabato De Sarno
Sabato De SarnoGucci Creative Director
David Sims
David SimsPhotographer & Director
Vittoria Ceretti
Vittoria CerettiModels
Aboubakar Konte
Aboubakar KonteModels
and Brando Erba
and Brando ErbaModels
Alastair Mckimm
Alastair MckimmStylist
Paul Hanlon
Paul HanlonHair
Thomas de Kluyver
Thomas de KluyverMakeup
“Brakhage” by Stereolab
“Brakhage” by Stereolab

Tags

metallic silver horsebit bagsilver horsebit clutchsilver quilted bagmetallic silver handbagsilver clutchblack leather trench coatblack leather coatleather trench coatgucci horsebit bag

Description

A close-up studio shot from the Gucci Fall 2023 advertising campaign photographed by David Sims under the creative direction of Sabato De Sarno. The composition spotlights a padded metallic silver leather Horsebit bag with silver chain hardware and large ring clasps. The bag is held across the torso over a glossy belted black leather trench coat, set against a muted olive-green seamless studio background.

Style

Vertical, Commercial, Glossy, Polished

Techniques

Soft Light

Industries

Luxury Fashion Houses

Color

Off-Black (50%)
Silver (metallic) (40%)

Background

Coloured Seamless, Bar

Context

Advertising Campaign