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BrandVictoria's Secret
Project'Icon' 2023 Ad Campaign
Gisele Bundchen wearing black lingerie against a solid grey background for Victoria's Secret Icon campaign

Victoria's Secret 'Icon' 2023 Ad Campaign 2023

Associated creatives

Mikael Jansson
Mikael JanssonPhotographer
Gisele Bündchen
Gisele BündchenModels
Naomi Campbell
Naomi CampbellModels
Adriana Lima
Adriana LimaModels
Candice Swanepoel
Candice SwanepoelModels
Adut Akech
Adut AkechModels
Hailey Bieber
Hailey BieberModels
Paloma Elsesser
Paloma ElsesserModels
Sui He
Sui HeModels
and Emily Ratajkowski
and Emily RatajkowskiModels
Camilla Nickerson
Camilla NickersonStylist

Tags

gisele bundchengisele bundchen in black lingeriegisele bundchen lingeriewoman in black lingerieblack lingerielingeriewoman posingfemale model

Description

Gisele Bundchen is captured in a striking black and white studio portrait for the Victoria's Secret Icon 2023 ad campaign, photographed by Mikael Jansson. The subject wears dark black lingerie with detailed textures, posed against a smooth neutral studio backdrop. The lighting is soft and directional, highlighting form and contour in a classic commercial portrait style.

Style

Editorial, Vertical, Commercial, Monochrome

Techniques

Low-key / chiaroscuro

Industries

Lingerie & Underwear

Color

Jet Black (100%)

Background

Grey Seamless

Context

Advertising Campaign