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ProjectFall 2023 Ad Campaign
A smiling woman holding a toddler wearing a white t-shirt and tan boots against a solid dark grey studio background.

Fall 2023 Ad Campaign 2023

Associated creatives

Helena Christensen
Helena ChristensenTalents
Sophia Roe
Sophia RoeTalents
Lionel Boyce
Lionel BoyceTalents
Veneda Carter
Veneda CarterTalents
Coco Pink Princess
Coco Pink PrincessTalents
Sean Wotherspoon
Sean WotherspoonTalents
Medalion Rahimi
Medalion RahimiTalents
Stella Simona
Stella SimonaTalents

Tags

woman holding toddlerwoman holding childlaughing womantoddler in white t-shirtwoman in white t-shirtlaughing woman holding toddlerwomantoddlerchild

Description

This studio portrait from the Gap Fall 2023 ad campaign features an adult woman with a wide, laughing expression holding a toddler in her arms. Both subjects wear simple white t-shirts, with the adult dressed in khaki trousers and the child wearing denim shorts alongside tan boots. The composition is captured vertically against a solid dark grey seamless studio backdrop. Clean studio lighting illuminates the subjects evenly, highlighting their joyful expressions and casual apparel. The image reflects an authentic, intimate moment styled cleanly for commercial advertising.

Style

Vertical, Commercial, Clean

Industries

High Street Fashion

Color

Beige (50%)
Pure White (40%)
Caramel (10%)

Background

Grey Seamless

Context

Advertising Campaign