BrandGap
ProjectFall 2023 Ad Campaign

Gap Fall 2023 Ad Campaign 2023
Associated creatives
Tags
Description
A pair of olive green casual trousers is casually draped over the back and seat of a light-toned wooden armchair, with the pant leg extending down toward the floor. The studio scene is set against a matte dark grey seamless floor and background, creating a high-contrast minimalist composition. Soft directional lighting casts gentle shadows and accentuates the tailored texture of the fabric and the cylindrical wood construction of the chair.
Style
Vertical, Commercial, Clean, Minimalist
Techniques
Soft Light
Industries
High Street Fashion
Color
Khaki (60%)
Camel (40%)
Background
Grey Seamless, Transport Hub
Context
Advertising Campaign
