Gap Fall 2023 Ad Campaign 2023

Description

Helena Christensen and Sophia Roe pose together for the Gap Fall 2023 advertising campaign. Both women wear oversized crisp white button-down shirts paired with loose-fitting bottoms, including distressed light-wash blue jeans and relaxed black trousers. Shot in a studio against a solid deep blue backdrop, the composition uses soft, diffused lighting with a clean commercial fashion aesthetic.

Style

Vertical, Commercial, Clean, Minimalist

Techniques

Soft Light

Industries

High Street Fashion

Color

Background

Coloured Seamless

Context

Advertising Campaign