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  • ·Gap Fall 2023 Ad Campaign Distressed Denim on Wooden Stool
BrandGap
ProjectFall 2023 Ad Campaign
Distressed light blue denim jeans draped over a wooden high stool against a dark teal green studio backdrop.

Gap Fall 2023 Ad Campaign 2023

Associated creatives

Helena Christensen
Helena ChristensenTalents
Sophia Roe
Sophia RoeTalents
Lionel Boyce
Lionel BoyceTalents
Veneda Carter
Veneda CarterTalents
Coco Pink Princess
Coco Pink PrincessTalents
Sean Wotherspoon
Sean WotherspoonTalents
Medalion Rahimi
Medalion RahimiTalents
Stella Simona
Stella SimonaTalents

Tags

distressed denim jeansdistressed jeansblue denim jeanslight wash denimblue jeansdenim pantswooden high stoolwooden stoolwooden chair

Description

A pair of light blue distressed denim jeans is styled draped over the seat and front of a high natural-wood stool. The jeans feature subtle distressing with a tear near the knee and a raw hem edge. The composition is set in a studio environment against a solid dark teal-green seamless backdrop, softly lit to accentuate the denim texture and the smooth grain of the wooden chair.

Style

Vertical, Commercial, Clean, Minimalist

Techniques

Soft Light

Industries

High Street Fashion

Color

Denim (60%)
Caramel (40%)

Background

Coloured Seamless, Hotel Room

Context

Advertising Campaign