Brand
Fred Perry Fred Perry x Mastermind world 2024
Associated creatives
Tags
Description
This monochrome fashion editorial portrait features a male model standing centrally against a raw, textured concrete wall. He is wearing a dark polo shirt with light contrasting trim on the collar and sleeves, paired with dark trousers. The lighting creates a stark shadow cast against the rough surface behind him. Jesse Glazzard photographed the campaign, with styling by Hannah Hetherington and modelling by Terence Alcantara. The image is part of the Fred Perry x Mastermind World project.
Style
Editorial, Vertical, Monochrome, Gritty
Techniques
Analogue / film, Low-key / chiaroscuro
Industries
High Street Fashion
Color
Jet Black (100%)
Background
Concrete Texture
Context
Advertising Campaign, Editorial