Empirical Brand Identity 2020

Description

This product photography showcases two beverage cans for Empirical against a solid black background. The can on the left is black with white sans-serif typography indicating Empirical, Can 01, Oolang Tea, Toasted Birch, and Green Gooseberry. The can on the right is vibrant magenta with matching white typography reading Empirical, Can 02, Sour Cherry, Black Currant Buds, Young Pine Cones, and Walnut Wood. Both aluminum cans feature clean silver ends and minimalist branding designed by Matthew Tremaine and photographed by Sam Youkilis.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

3D render / CGI

Industries

Beverages

Color

Background

Black Seamless

Context

E-commerce / Product