Dodge Brand Identity 2022

Description

This image showcases a stack of vibrant yellow and light blue branded packaging boxes for Dodge, featuring bold stylized typography across the surfaces. The boxes are neatly piled vertically within an industrial warehouse environment, with other stacked cardboard containers visible in the blurred background. Natural lighting illuminates the cardboard textures and the sharp contrast between the yellow and blue surfaces. The project forms part of a brand identity design concept created by Megan Perkins and photographed by Jesse Hunniford.

Style

Vertical, Commercial, Clean, Minimalist

Techniques

Natural light

Industries

CPG / Packaged Food

Color

Background

Warehouse

Context

Advertising Campaign