Brand
ProjectLunar New Year

Dior Lunar New Year 2025
Associated creatives
Tags
Description
This fashion editorial image for Dior's Lunar New Year project features a female model standing centrally in a dark, stylized studio environment. She is dressed in a cream-colored collared jacket and a matching pleated skirt adorned with subtle star motifs, complemented by dark footwear. In her right hand, she holds a structured white handbag decorated with an ornate snake graphic. A large, blurred sculptural star prop floats in the foreground to the left, creating depth, while curved abstract architectural elements frame the scene. The lighting is soft and directional, highlighting the textures of the apparel against the shadowed backdrop.
Style
Editorial, Vertical, Moody, Clean
Industries
Luxury Fashion Houses
Color
Cream (70%)
Jet Black (30%)
Background
Set-dressed
Context
Advertising Campaign, Editorial

