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Model Tinglei Liu with braided hair wearing a cream jacket for Dior Lunar New Year campaign

Dior Lunar New Year 2025

Associated creatives

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Description

Model Tinglei Liu is captured in a striking portrait for the Dior Lunar New Year campaign, photographed by Agnes Lloyd-Platt with fashion styling by Azza Yousif. The subject wears a cream jacket with subtle embroidery, her dark hair styled in a long, intricate braid interwoven with metallic decorative elements by Guido Palau. Makeup by Peter Philips highlights a clean, luminous complexion, complemented by minimalist gold hoop earrings. The set, designed by Alice Kirkpatrick, features a dark background accented by a geometric gold starburst prop. The lighting is low-key and directional, creating deep shadows that emphasize the contours of the face and the texture of the apparel. This commercial advertising image reflects high-end art direction and meticulous craftsmanship.

Style

Vertical, Commercial, Moody, Clean

Techniques

Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Cream (70%)
Gold (30%)

Background

Black Seamless

Context

Advertising Campaign