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  • ·Dior Cruise 2025 Campaign Editorial by Brigitte Niedermair
BrandDior
ProjectCruise 2025 Ad Campaign
High-angle fashion photograph of a model in a dark plaid voluminous skirt holding flowers against a warm yellow backdrop.

Dior Cruise 2025 Ad Campaign 2024

Associated creatives

Maria Grazia Chiuri
Maria Grazia ChiuriDior Creative Director
Brigitte Niedermair
Brigitte NiedermairPhotographer
Ali Dansky
Ali DanskyModels
Jiali Zhao
Jiali ZhaoModels
Sanija Dalecka
Sanija DaleckaModels
and Tanya Churbanova
and Tanya ChurbanovaModels
Elin Svahn
Elin SvahnStylist
Eugene Souleiman
Eugene SouleimanHair
Peter Philips
Peter PhilipsMakeup

Tags

woman in plaid skirtplaid skirtwoman seatedlong braided hairholding flowers

Description

This high-angle editorial photograph for the Dior Cruise 2025 ad campaign was captured by photographer Brigitte Niedermair with creative direction by Maria Grazia Chiuri. The image features a model viewed from directly above, seated amidst a voluminous dark plaid skirt with an extraordinarily long, braided hairstyle extending across the frame. The subject holds small flowers in clasped hands, set against a smooth, warm yellow studio backdrop. Styling by Elin Svahn, hair by Eugene Souleiman, and makeup by Peter Philips complete the look.

Style

Editorial, Vertical, Warm

Industries

Luxury Fashion Houses

Color

Jet Black (70%)
Amber (30%)

Background

Coloured Seamless

Context

Advertising Campaign