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  • ·Dior Cruise 2025 Ad Campaign Editorial by Brigitte Niedermair
BrandDior
ProjectCruise 2025 Ad Campaign
Model wearing a black and white printed coat holding a black handbag with flames flickering in the background.

Dior Cruise 2025 Ad Campaign 2024

Associated creatives

Maria Grazia Chiuri
Maria Grazia ChiuriDior Creative Director
Brigitte Niedermair
Brigitte NiedermairPhotographer
Ali Dansky
Ali DanskyModels
Jiali Zhao
Jiali ZhaoModels
Sanija Dalecka
Sanija DaleckaModels
and Tanya Churbanova
and Tanya ChurbanovaModels
Elin Svahn
Elin SvahnStylist
Eugene Souleiman
Eugene SouleimanHair
Peter Philips
Peter PhilipsMakeup

Tags

woman wearing print coatwoman in coatprint coatcoatblack handbaghandbagwoman holding handbag

Description

This image is part of the Dior Cruise 2025 ad campaign, photographed by Brigitte Niedermair with creative direction by Maria Grazia Chiuri. The model stands against a warm, atmospheric backdrop featuring flickering flames along the lower edge. She wears a striking black and white photo-print coat layered over a dark textured dress, complemented by an exceptionally long braided hairstyle. In her hand, she holds a large black embellished leather handbag featuring metallic hardware. The styling was handled by Elin Svahn, with hair by Eugene Souleiman and makeup by Peter Philips.

Style

Editorial, Vertical, Warm, Clean

Industries

Luxury Fashion Houses

Color

Jet Black (50%)
Pure White (30%)
Rust (20%)

Context

Advertising Campaign