Brand
ProjectExpress Yourself

David Jones Express Yourself 2019
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Description
This fashion campaign image for the David Jones project Express Yourself features model Fernanda Ly walking dynamically down a city street. She wears a long, patterned plaid trench coat paired with black buckled boots. Her long, vibrant pink hair streams backward in motion against an urban backdrop of classic stone architecture and cobblestones. Natural lighting illuminates the outdoor scene, capturing a candid, energetic moment styled by Sam Addington and photographed by Darren Mcdonald.