Logo
  • Home
  • ·Media
  • ·Den Brand Identity packaging and tape photography
BrandDen
ProjectBrand Identity
Split image showing brand packaging on the left and a roll of branded tape featuring the word DEN placed against tree bark on the right.

Den Brand Identity 2021

Associated creatives

Philippe Dionne Bussières
Philippe Dionne BussièresGraphic Design
Florence Rivest
Florence RivestIllustration
Brandon Schulman
Brandon SchulmanPhotography

Tags

branded tape rolltape rollden tapebranded packagingpackaging designbrand identity

Description

This split-composition brand identity image for Den highlights custom packaging materials and tactile elements. The left side presents bold typography printed on a textured surface, while the right side features a roll of white tape with the black Den logo placed directly against natural tree bark. Natural lighting accentuates the rough textures of the wood and the smooth finish of the paper packaging. The project was developed with contributions from Philippe Dionne Bussières, Florence Rivest, and Brandon Schulman.

Style

Horizontal, Commercial, Earthy, Tactile

Techniques

Natural light

Color

Pure White (50%)
Jet Black (50%)

Background

Forest

Context

Advertising Campaign, Brand Film / Corporate Video