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Wood pencil with branded text next to a wooden ruler on tree bark alongside a white rolled architectural plan set with a blue label

Den Brand Identity 2021

About

This brand identity project for Den showcases a creative product layout featuring a branded wooden pencil and a matching wooden ruler resting against rough tree bark. Beside it, a rolled white architectural plan set is secured with a light blue custom label displaying project text. The composition highlights natural materials, branding details, and tactile elements. Credits include Philippe Dionne Bussières for graphic design, Florence Rivest for illustration, and Brandon Schulman for photography.

Brand

Den

Project

Den Brand Identity 2021

Keywords

branded wooden pencilwooden pencilwooden rulerrulers on tree barkarchitectural plan setrolled white plan setblue project label

Credits

Philippe Dionne Bussières
Graphic Design
Florence Rivest
Illustration
Brandon Schulman
Photography

Styles

HorizontalCommercialCleanTactile

Context

Advertising Campaign