DeMellier London S/S 2025 Campaign 2025

Description

Captured by photographer Sonia Szóstak for the DeMellier London S/S 2025 campaign, this vertical editorial image features a model walking away along a sandy desert path. The subject wears a long dark dress and carries an olive green handbag slung across her shoulder, accented by a head covering. A large palm tree stands prominently to the left against an overcast sky, with rolling terrain and sandy slopes framing the background. Styled by Linn Hagglund with makeup by Paca Navarro and produced by Madara Bergmane, the scene employs natural lighting with muted earth tones and an organic outdoor setting.

Style

Editorial, Vertical, Earthy, Grainy

Techniques

Analogue / film, Natural light

Industries

Bags & Accessories

Color

Background

Road

Context

Advertising Campaign