BrandCOS
ProjectFall 2025 Ad Campaign

COS Fall 2025 Ad Campaign 2025
Associated creatives
Tags
Description
This portrait from the COS Fall 2025 ad campaign was photographed by Carlijn Jacobs with creative direction by Karin Gustafsson and styling by Jane How. The image features a model with sleek dark hair pulled back, wearing a structured V-neck jacket in a muted tone. Hair was styled by Olivier Schawalder and makeup by Lynsey Alexander in a London studio setting. The composition uses clean studio lighting against a minimal neutral backdrop, emphasizing sharp tailoring and modern minimalism.
Style
Editorial, Vertical, Clean
Industries
High Street Fashion
Color
Espresso (100%)
Background
White Seamless
Context
Advertising Campaign





