Coperni x Puma Fall 2024 Ad Campaign 2024

Description

This fashion campaign image for Coperni x Puma features multiple exposures of a model against a textured light grey wall and concrete ground. The model wears a black halter top with a cutout neckline and matching black trousers tied at the waist, paired with white sneakers and holding a black handbag. The composition uses overlapping semi-transparent figures to create a dynamic sequence of poses. Bold white branding text reading coperni and the Puma logo appear across the frame. The lighting is bright and even, highlighting the clean lines of the athletic apparel and accessories.

Style

Editorial, Vertical, Desaturated, Clean

Techniques

Multiple exposure

Industries

Designer Fashion

Color

Background

Grey Seamless, Education Building

Context

Advertising Campaign