Condition Brand Identity 2018

About

This graphic design spread for the Condition brand identity showcases a minimalist editorial layout titled 24 Hours in Paris. The left page features a clean headline, a playful black and white line illustration of a figure operating machinery, and descriptive text detailing the origins of JJJJound. The right page incorporates two distinct restaurant profiles accompanied by a warm interior photograph featuring pendant lights and a polished bar counter. The layout employs clear typographic hierarchies, ample negative space, and a refined editorial aesthetic.