CHART Brand Identity 2019

Description

This image features an outdoor advertising poster for the CHART 2019 art and design fair, designed by Alexis Mark as part of the brand identity project. The vertical poster is mounted in a metal frame on a heavy concrete base, positioned on a paved urban street with bicycles and architectural elements in the background. The poster artwork prominently displays red and dark blue typography against a gradient backdrop, including dates and venue names such as Charlottenborg and Den Frie. Natural daylight illuminates the scene, casting soft shadows across the pavement and highlighting the clean graphic layout of the signage.

Style

Vertical, Commercial, Warm, Clean

Techniques

Typography, Natural light

Industries

Festivals & Events

Color

Background

Street

Context

Out of Home (OOH)