BrandCHART
ProjectBrand Identity

CHART Brand Identity 2019
Associated creatives
Tags
Description
This photograph captures a stark white sign featuring the black uppercase text NO EXIT mounted prominently onto the stone architecture of a building. The surrounding structure displays carved stonework, angled mouldings, and classical architectural elements. The lighting is ambient and natural, highlighting the textured surfaces of the stone blocks. Part of the brand identity project for CHART by Alexis Mark, the composition juxtaposes modern signage with historical architectural details.
Style
Artistic, Vertical, Desaturated
Color
Pure White (20%)
Jet Black (10%)
Medium Grey (70%)
Background
Residential Building
Context
Advertising Campaign, Website / Web