
Casablanca Fall 2024 Ad Campaign 2024
About
The Casablanca Fall 2024 ad campaign features an art-directed interior set with three models framed by large windows displaying a starry night sky and a glowing crescent moon. A woman in a vibrant red dress reclines across a low platform bed, flanked by two standing and seated models in sleek black attire. The cinematic composition uses cool blue ambient lighting paired with warm floor accents, creating a high-contrast nocturnal atmosphere. Architectural details including classical columns and a sculptural figure enhance the theatrical stage design. The campaign was directed by Frédéric de Pontcharra with photography by Corentin Leroux and Fiona Torre, set design by Felix Gesnouin, and styling by Helena Tejedor.
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Background
Bedroom
Context
Advertising Campaign