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  • ·Carhartt WIP Fall 2025 Ad Campaign Locker Room Editorial
BrandCarhartt WIP
ProjectFall 2025 Ad Campaign
Two models inside a locker room wearing Carhartt WIP clothing, featuring a pink canvas jacket and pink sweatpants.

Carhartt WIP Fall 2025 Ad Campaign 2025

Associated creatives

Mike Minahan @ Suffolk Downs Studios + Kevin Wall @ Apple Box Prod
Mike Minahan @ Suffolk Downs Studios + Kevin Wall @ Apple Box ProdAgency
Ben Dorado
Ben DoradoCreative Director
Dan Regan
Dan ReganPhotographer
Ayanna
AyannaModels
Aminah
AminahModels
Chelsea
ChelseaModels
Harmony
HarmonyModels
Akim
AkimModels
Gordon
GordonModels
Haleigh
HaleighModels
Jaylin
JaylinModels
Sheron
SheronModels
Kaiden
KaidenModels
Brezhanè Townsend
Brezhanè TownsendStylist
Michele Mansoor
Michele MansoorCasting Director

Tags

model in pink jacketpink jacketcarhartt jacketmodel in locker roomwoman in pink jacketpink work jacket

Description

This image from the Carhartt WIP Fall 2025 ad campaign captures two models inside a locker room environment. The scene is photographed by Dan Regan with styling by Brezhanè Townsend and creative direction by Ben Dorado. One model in the foreground wears a pink jacket with a brown corduroy collar over a black top, while the other stands facing away wearing matching pink sweatpants with a Carhartt logo pocket. The lighting is direct and creates a gritty, editorial mood against the background of metal lockers.

Style

Editorial, Artistic, Horizontal, Gritty

Techniques

Flash

Industries

High Street Fashion

Color

Dusty Rose (60%)
Jet Black (40%)

Background

Warehouse

Context

Advertising Campaign