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Man in bright pink boxer briefs and white crew socks performs a high vertical leg extension on a black cushion in a bright studio.

Calvin Klein 'Pride' 2026 Ad Campaign 2026

About

Shot for the Calvin Klein Pride 2026 advertising campaign with creative direction by Deon Hinton, Bruno Stau, and Rebekah Campbell, an athletic shirtless man performs a high vertical leg extension while balancing on a black padded surface. He wears bright magenta boxer briefs with a tonal waistband along with white crew socks. The shot is set within a minimalist studio environment featuring neutral flooring, a clean white divider wall, and softly diffused light from high gridded industrial windows in the background.

Brand

Calvin Klein

Project

Calvin Klein 'Pride' 2026 Ad Campaign 2026

Keywords

man in pink boxer briefspink boxer briefsboxer briefsman stretching legshirtless man stretchingshirtless manman stretchingwhite crew sockscrew sockswhite socks

Credits

Deon Hinton
Creative Director
Bruno Stau
Creative Director
Rebekah Campbell
Creative Director

Styles

VerticalCommercialActionCleanMinimalist

Techniques

Soft Light

Industries

Lingerie & Underwear

Event

Pride

Background

Set-dressed

Context

Advertising Campaign
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