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Model wearing a white shirt and khaki trousers seated on a small wooden stool against a neutral backdrop for Calvin Klein

Calvin Klein CK 90’S UTILITY CAMPAIGN 2026

Associated creatives

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Description

This portrait from the Calvin Klein 90S Utility Campaign features a model seated on a small wooden stool against a muted, neutral background. The subject wears an unbuttoned white shirt layered over a white tank top, paired with relaxed khaki trousers bearing subtle branding. The lighting is soft and directional, creating gentle shadows that emphasize the texture of the garments and the warm tones of the setting. The composition is clean and direct, highlighting the minimal styling typical of the campaign. Photography is by Luis Alberto Rodriguez, with creative direction by Ben Keren and styling by Carlos Nazario.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Pure White (50%)
Camel (50%)

Background

Textured Backdrop

Context

Advertising Campaign