BrandCalvin Klein
ProjectCK 90’S UTILITY CAMPAIGN

Calvin Klein CK 90’S UTILITY CAMPAIGN 2026
Associated creatives
Tags
Description
Full-length studio campaign photograph for the Calvin Klein 90s Utility campaign, shot by photographer Luis Alberto Rodriguez with creative direction by Ben Keren and styling by Carlos Nazario. The model stands against a warm, subtly textured taupe studio backdrop wearing an unbuttoned crisp white long-sleeve shirt over a white cropped tank top paired with wide-leg beige drawstring utility trousers and black flip-flops. Soft directional studio lighting highlights the relaxed tailoring and clean minimalist aesthetic, accompanied by the white Calvin Klein logo in the lower right.
Style
Vertical, Commercial, Clean, Minimalist
Techniques
Soft Light
Industries
Designer Fashion
Color
Pure White (50%)
Beige (40%)
Background
Textured Backdrop
Context
Advertising Campaign




