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Brand
Burberry
Project“It’s Always Burberry Weather” 2024 Ad Campaign
Cole Palmer seated outdoors in a brown duffle coat amidst autumn foliage for the Burberry 2024 campaign

Burberry “It’s Always Burberry Weather” 2024 Ad Campaign 2024

Associated creatives

Daniel Lee
Daniel LeeBurberry Creative Director
Alasdair McLellan
Alasdair McLellanPhotographer
rubberband
rubberbandVideographer
Cole Palmer
Cole PalmerModels
Eberechi Eze
Eberechi EzeModels
Little Simz
Little SimzModels
Olivia Colman
Olivia ColmanModels
Zhang Jingyi.
Zhang Jingyi.Models

Tags

cole palmercole palmer seatedman in brown duffle coatbrown duffle coatduffle coatwhite sweaterdark trousersman outdoors

Description

Cole Palmer is captured outdoors seated on a folding chair in a woodland setting for Burberry's 2024 ad campaign, It's Always Burberry Weather. He wears a heavy brown duffle coat over a white crewneck sweater and dark trousers, with a fishing tackle box resting on the grass beside him. The warm, low-angle sunlight filters through the surrounding trees, casting a golden hue over the natural environment. The campaign is photographed by Alasdair McLellan under the creative direction of Daniel Lee, featuring the iconic Burberry Equestrian Knight logo overlay on the lower left.