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This image is part of the Balenciaga Spring 2024 Ad Campaign, photographed by Jitka Hanzlová with creative direction by Demna Gvasalia. The composition features a model standing in profile within a grand hotel lobby with high arched ceilings and classical columns. The subject wears an oversized black hooded leather coat and sleek black sunglasses, carrying a large black leather shoulder bag. The highly polished patterned tile floor reflects the overhead lighting and architectural elements, creating a symmetrical perspective.