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  • ·Balenciaga Spring 2024 Ad Campaign Editorial Portrait
BrandBalenciaga
ProjectSpring 2024 Ad Campaign
Model in black coat standing on a checkered floor in front of a grand staircase for Balenciaga

Balenciaga Spring 2024 Ad Campaign 2024

Associated creatives

Demna Gvasalia
Demna GvasaliaBalenciaga Creative Director
Jitka Hanzlová
Jitka HanzlováPhotographer
Ella Gvasalia
Ella GvasaliaModels
 BFRND
 BFRNDModels
Linda Loppa
Linda LoppaModels
Eliza Douglas
Eliza DouglasModels
Renata Litvinova
Renata LitvinovaModels
Krish Ghai
Krish GhaiModels
 Tommy Blue
 Tommy BlueModels
Noureddine Boudaakat
Noureddine BoudaakatModels
Simone Embrack
Simone EmbrackModels
Bibi Hoad
Bibi HoadModels
Jay Pak
Jay PakModels
and Khadim Sock
and Khadim SockModels

Tags

woman in black coatblack coatwoman in black dressblack dressblack stiletto bootsstiletto bootsblack handbaghandbagblonde womanwoman standing

Description

This portrait for the Balenciaga Spring 2024 ad campaign, photographed by Jitka Hanzlová under the creative direction of Demna Gvasalia, features a model wearing an oversized black coat and matching dress over black stiletto boots. The subject holds a passport-style document while standing centrally on a large black-and-white checkered marble floor. In the background, a grand double-curved staircase with light blue steps rises between ornate white railings and greenery. The overall composition balances sharp tailoring with structured interior architecture under even, diffused lighting.

Style

Editorial, Vertical, Monochrome, Clean

Industries

Luxury Fashion Houses

Color

Jet Black (70%)
Pure White (30%)

Background

Hotel Lobby

Context

Advertising Campaign