Arket ARKET FW25 CAMPAIGN 2025

Description

Model Morgan Sahadow sits casually on an asphalt ground surface in this campaign visual for Arket FW25, photographed by Misha Taylor with art direction by Elena Becker. He wears an all-black ensemble featuring a zipped utility jacket layered over a white collared shirt with a dark tie, paired with straight-leg black trousers and polished black leather derby shoes. The high-angle framing captures him against textured pavement marked by a muted yellow line and a metal shutter. The lighting is diffused and natural, highlighting clean lines and minimalist menswear tailoring.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Industries

Menswear

Color

Background

Street

Context

Advertising Campaign