Arket ARKET FW25 CAMPAIGN 2025

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This portrait from the ARKET FW25 campaign, photographed by Misha Taylor with art direction by Elena Becker, features a man standing outdoors against a calm blue sea. He wears a heavy, chunky knit cream turtleneck sweater paired with dark trousers and a simple belt. Natural daylight illuminates the scene, highlighting the rich texture of the knitwear against the open water background.