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Open book showcasing colorful creative papers with a vibrant coral page and light purple page against a dark blue background

Arjowiggins Creative Papers Brand Identity 2018

Associated creatives

Tags

Description

An open book rests flat against a solid dark blue surface, displaying a spread of colorful creative papers. The left page is a pale lavender shade, while the right page features a vivid coral orange tone with minimal white typography detailing paper weights and sheet sizes. The edges of the book reveal a dense stack of multicolored paper samples in striking hues, showcasing a spectrum of shades. The composition is clean, centered, and captured from a direct top-down perspective.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography

Color

Coral Red (50%)
Blush (50%)

Background

Solid Colour

Context

Catalogue