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BrandArjowiggins Creative Papers
ProjectBrand Identity
Close-up angled view of a thick book block showing stacked colourful paper edges set against a dark blue background.

Arjowiggins Creative Papers Brand Identity 2018

Associated creatives

North
NorthGraphic Design

Tags

stacked paper edgespaper edgescolourful paper edgesbook blockthick bookbrand identity bookbook covertextured cover

Description

This close-up image presents an angled view of a thick, premium book block displaying stacked paper edges in numerous vibrant hues. The dark textured cover features a subtle silver logo emblem positioned near the corner. The book rests on a clean, dark blue surface, accentuating the precise layering and craftsmanship of the paper stock. The composition highlights the multi-coloured paper pages as a central design element.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography

Color

Navy (50%)
Pure White (30%)
Silver (20%)

Background

Solid Colour

Context

Advertising Campaign