ProjectBrand Identity

Arjowiggins Creative Papers Brand Identity 2018
Associated creatives
Tags
Description
An open book rests flat against a solid dark blue surface, displaying a spread of textured teal metallic paper stock. Minimalist typography printed on the right page details the paper collection, weights, and sheet specs. The book edges reveal a multicolored stack of bound pages in various shades. Soft, even lighting highlights the tactile quality and subtle sheen of the paper materials.
Style
Horizontal, Commercial, Clean, Tactile
Techniques
Typography
Color
Sky Blue (60%)
Navy (40%)
Background
Solid Colour
Context
Catalogue