Area Holiday 2023 Ad Campaign 2023

About

Area Holiday 2023 ad campaign image featuring a model posing in a sparkling sequinned halter dress with a cut-out waist and thigh slit. The model wears an ornate jewelled face mask, partially obscuring her face while she poses barefoot in a dynamic stance against a neutral grey studio seamless backdrop. Soft directional lighting highlights the shimmering texture of the garment and the polished details of the accessories. Creative direction by Piotrek Panszczyk, art direction by Bruce Usher, and photography by Theo Sion.