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  • ·Area Holiday 2023 Ad Campaign Crystal Embellished Look
BrandArea
ProjectHoliday 2023 Ad Campaign
Model wearing crystal-embellished matching top and trousers with a matching face mask standing against a solid grey studio background.

Area Holiday 2023 Ad Campaign 2023

Associated creatives

Piotrek Panszczyk
Piotrek PanszczykArea Creative Director / Co-Founder
Bruce Usher
Bruce UsherArt Direction
Theo Sion
Theo SionPhotographer
Sylvia Anderson
Sylvia AndersonModels
Katie Burnett
Katie BurnettStylist
Ryan Mitchell
Ryan MitchellHair
Kuma
KumaMakeup
Yukie Miyakawa
Yukie MiyakawaManicurist
Replica
ReplicaProduction
Nicola Kast
Nicola KastCasting Director
Lucien Pages Communication
Lucien Pages CommunicationPR

Tags

model in crystal embellished topcrystal embellished topembellished topmodel in crystal trouserscrystal trousersembellished trouserscrystal face maskface maskcrystal wrist accessorywrist accessorywoman standingwoman

Description

This image for the Area Holiday 2023 ad campaign, photographed by Theo Sion with art direction by Bruce Usher, features a model posing in a striking monochromatic studio setup. The subject wears a matching crystal-covered crop top and trousers paired with an ornate crystal face mask and chunky wrist accessories. The lighting creates subtle tonal variation across the garments and the neutral background. The composition is vertical, focusing on the sculptural silhouette and intricate textural detailing of the ensemble. Production credits include Replica with casting by Nicola Kast.

Style

Editorial, Vertical, Monochrome, Clean

Techniques

Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Charcoal (100%)

Background

Grey Seamless

Context

Advertising Campaign